The article reports on the commencement of the rose oil harvest in the Çardak district of Denizli, Turkey, a significant source of roses for Gülbirlik. The harvest, which was launched in Söğüt, a key production area, was attended by local officials and farmers. The roses are used in the cosmetic and food industries. The economic significance of rose production in the region, which contributes between 1-1.5 million liras annually, was highlighted. Due to adverse weather conditions, the production has decreased from 1000 decares to 810 decares this year. The article also emphasizes the potential of the region to become a large garden for medicinal and aromatic plants.