Poland: The sale of non-alcoholic beverages decreased by 16%.

Published 2021년 2월 18일

Tridge summary

A new sugar levy on sweetened beverages in Poland, introduced on January 1, 2021, has led to a decrease in sales and transactions in small-format independent stores and soft franchise stores by 16% and 25% respectively in the first five weeks of 2021, compared to the same period in 2020. The levy, which is divided into a fixed and variable part, does not apply to beverages with a minimum of 20% fruit and vegetable juices, beverages with a predominant milk content, or carbohydrate and electrolyte drinks. The analysis also showed a decrease in the average price of iced teas by 5% compared to 2019, but a sales decrease of 19% and transaction decrease of 27%. Flavored waters also saw a sales decrease of 20% due to the levy, with a price increase of almost 15% in 2021 compared to the same period in 2020. CMR is an independent research agency that analyzes transaction data obtained electronically from cash registers installed in grocery stores.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

As CMR reminds us, the sugar levy on sweetened beverages, effective from January 1, 2021, is imposed on producers and importers. It is divided into a fixed and a variable part. "The fixed part is 50 groszy per liter of drink with sugar and / or sweetener, addition of 10 groszy per liter of drink with caffeine and / or taurine. The variable part is 5 groszy for each gram of sugar above 5 grams per 100 ml. liter of drink. There is an upper limit of the fee, which is PLN 1.20 per liter of drink "- we read CMR indicated that the full fee does not apply to beverages with fruit and vegetable juices min. 20 percent in the lineup. Also beverages with a predominant milk content, e.g. iced coffee, are not subject to the fee. Carbohydrate and electrolyte drinks, e.g. isotonic drinks, are also excluded from the tax. According to CMR data, in the first 5 weeks of 2021 the sugar tax was in force, in small-format independent stores and soft franchise stores there was a decrease in the sale of ...

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