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Flatbread Malaysia Market Overview 2026

Raw Materials
Cow Milk, Cow Milk Butter, Milk Powder, Olive Oil, +3
HS Code
190590
Last Updated
2026-05-16
Key takeaways for search and sourcing teams
  • Malaysia Flatbread market intelligence page includes 0 premium suppliers & manufacturers.
  • 5 sampled export transactions for Malaysia are summarized.
  • 11 export partner companies (including manufacturers) and 7 import partner companies are mapped for Flatbread in Malaysia.
  • Wholesale sample entries: 0; farmgate sample entries: 0.
  • 5 export partner countries and 5 import partner countries are ranked.
  • Latest reference year in this page dataset is 2024.
  • Page data last updated on 2026-05-16.

Flatbread Export Supplier & Manufacturer Intelligence, Price Trends, and Trade Flows in Malaysia

11 export partner companies are tracked for Flatbread in Malaysia. Use Supply Chain Intelligence company profiles and analytics to validate exporter coverage, partner quality, and route priorities.
Explore Flatbread export intelligence in Malaysia, including 5 sampled supplier transactions, monthly unit-price ranges, and partner-country trade flow patterns for HS Code 190590.
Scatter points are sampled from 37.9% of the full transaction dataset.

Sample Export Supplier & Manufacturer Transaction Records for Flatbread in Malaysia

5 sampled Flatbread transactions in Malaysia include date, origin, and partner-country context to benchmark export prices and supplier trading patterns.
Flatbread sampled transaction unit prices by date in Malaysia: 2026-04-14: 3.16 USD / kg, 2026-03-05: 3.16 USD / kg, 2026-03-05: 3.16 USD / kg, 2026-02-15: 2.10 USD / kg, 2026-02-11: 2.45 USD / kg.
DateReported ProductUnit PriceExporterImporter 
2026-04-14[빵류* *********** ***** ***********3.16 USD / kg (Malaysia) (South Korea)
2026-03-05[빵류* *********** ***** ***********3.16 USD / kg (Malaysia) (South Korea)
2026-03-05[빵류* *********** ***** ***********3.16 USD / kg (Malaysia) (South Korea)
2026-02-15OF ****** **** ******* *** ******** * ** ********** ********* ******* ** ****** * *** ******* *** ******** * * *** *********** * ** * ** ***** ****** *** ************ *** * ***** ***** *** ******2.10 USD / kg (Malaysia) (United States)
2026-02-11X R*********** ********** ******* ** ****** **** ******* ** ***** ** *** ************ *** ******* ** ******* ********* ************ *** * ***** ***** ******** ***** ***** *** ****** ***** ** ******2.45 USD / kg (Malaysia) (United States)

Top Flatbread Export Suppliers, Manufacturers, and Companies in Malaysia

Review leading exporter profiles and benchmark them against 11 total export partner companies tracked for Flatbread in Malaysia. Use Supply Chain Intelligence company profiles and analytics to shortlist sourcing and export partners faster.
(Malaysia)
Latest Export Transaction: 2026-04-16
Industries: Food Wholesalers
Value Chain Roles: TradeDistribution / Wholesale
(Malaysia)
Latest Export Transaction: 2026-04-16
Industries: Food ManufacturingFood Wholesalers
Value Chain Roles: TradeDistribution / WholesaleFood Manufacturing
(Malaysia)
Latest Export Transaction: 2026-04-16
Industries: Food Manufacturing
Value Chain Roles: Food Manufacturing
(Malaysia)
Latest Export Transaction: 2026-04-16
Employee Size: 11 - 50 Employees
Industries: Others
Value Chain Roles: Distribution / Wholesale
(Malaysia)
Latest Export Transaction: 2026-04-16
Industries: Food WholesalersOthers
Value Chain Roles: TradeDistribution / Wholesale
(Malaysia)
Latest Export Transaction: 2026-04-16
Employee Size: Over 1000 Employees
Sales Revenue: USD Over 1B
Industries: Beverage ManufacturingFood PackagingFood Manufacturing
Value Chain Roles: Food ManufacturingTradeDistribution / Wholesale
Malaysia Export Partner Coverage
11 companies
Total export partner company count is a core signal of Malaysia export network depth for Flatbread.
Exporters and importers can open Supply Chain Intelligence company profiles and analytics to assess Flatbread partner concentration, capacity signals, and trade relevance in Malaysia.

Annual Export Value, Volume, and Supplier Market Size for Flatbread in Malaysia (HS Code 190590)

Analyze 3 years of Flatbread export volume and value in Malaysia to evaluate supplier market growth, seasonality, and trade volatility.
YearVolumeValue
2024222,824,799727,550,515 USD
2023204,949,114667,155,413 USD
2022197,251,831617,411,117 USD

Top Destination Markets for Flatbread Exports from Malaysia (HS Code 190590) in 2024

For 2024, compare export volume and value across the top 5 destination countries for Flatbread exports from Malaysia.
RankCountryVolumeValue
1Singapore67,525,914.916150,865,678.918 USD
2Australia22,082,418.8871,549,343.001 USD
3Japan15,554,807.5765,473,204.167 USD
4United States12,632,638.5352,654,335.66 USD
5South Korea12,392,042.04950,398,073.361 USD

Flatbread Import Buyer Intelligence and Price Signals in Malaysia: Buyers, Demand, and Trade Partners

7 import partner companies are tracked for Flatbread in Malaysia. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to analyze buyer demand, partner density, and downstream channels.
Scatter points are sampled from 70.8% of the full transaction dataset.

Sample Import Transaction and Price Records for Flatbread in Malaysia

5 sampled Flatbread import transactions in Malaysia provide date, origin, and trade-country context to benchmark price levels and demand-side trading patterns.
Flatbread sampled import transaction unit prices by date in Malaysia: 2026-02-25: 1.87 USD / kg, 2026-02-21: 1.76 USD / kg, 2026-02-03: 2.20 USD / kg, 2026-02-03: 1.91 USD / kg, 2026-01-17: 1.86 USD / kg.
DateReported ProductUnit PriceExporterImporterOrigin 
2026-02-25Rou** ***** ******* ****** ***** ************* ******* * ****1.87 USD / kg (-) (-)-
2026-02-21JKS ******* *** ************ * *****************1.76 USD / kg (-) (-)-
2026-02-03AKS**** ********* **** *****2.20 USD / kg (-) (-)-
2026-02-03PLA** ***** **** *****1.91 USD / kg (-) (-)-
2026-01-17ROU** ***** ******* * ***** ***** ************* ******** ****1.86 USD / kg (-) (-)-

Top Flatbread Buyers, Importers, and Demand Partners in Malaysia

Review leading buyer profiles and compare them with 7 total import partner companies tracked for Flatbread in Malaysia. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to evaluate demand-side partner fit.
(Malaysia)
Latest Import Transaction: 2026-04-16
Employee Size: 101 - 500 Employees
Industries: Food Services And Drinking PlacesFood Manufacturing
Value Chain Roles: Distribution / WholesaleFood Manufacturing
(Malaysia)
Latest Import Transaction: 2026-04-16
Industries: Food Manufacturing
Value Chain Roles: Food Manufacturing
(Malaysia)
Latest Import Transaction: 2026-04-16
Employee Size: Over 1000 Employees
Sales Revenue: USD 50M - 100M
Industries: Food ManufacturingBeverage Manufacturing
Value Chain Roles: Distribution / WholesaleFood Manufacturing
(Malaysia)
Latest Import Transaction: 2026-04-16
Employee Size: 51 - 100 Employees
Industries: Food ManufacturingFood Packaging
Value Chain Roles: Food ManufacturingDistribution / Wholesale
(Malaysia)
Latest Import Transaction: 2026-04-16
Recently Import Partner Companies: 1
Employee Size: 101 - 500 Employees
Sales Revenue: USD 5M - 10M
Industries: Food Manufacturing
Value Chain Roles: TradeFood Manufacturing
(Malaysia)
Latest Import Transaction: 2026-04-16
Industries: Food ManufacturingOthers
Value Chain Roles: Food ManufacturingOthers
Malaysia Import Partner Coverage
7 companies
Import partner company count highlights demand-side visibility for Flatbread in Malaysia.
Use Supply Chain Intelligence analytics and company profiles to identify active Flatbread importers, distributors, and buyer networks in Malaysia.

Annual Import Value, Volume, and Demand Size for Flatbread in Malaysia (HS Code 190590)

Track 2 years of Flatbread import volume and value in Malaysia to assess demand growth and market momentum.
YearVolumeValue
202467,302,119115,899,033 USD
202232,989,60776,942,039 USD

Top Origin Supplier Countries Supplying Flatbread to Malaysia (HS Code 190590) in 2024

For 2024, compare import volume and value across the top 5 origin supplier countries supplying Flatbread to Malaysia.
RankCountryVolumeValue
1China24,609,358.9734,672,205.127 USD
2Indonesia13,980,578.2718,920,341.728 USD
3Thailand3,905,173.1810,538,706.128 USD
4Singapore3,774,176.777,551,047.206 USD
5Japan1,475,550.596,010,922.687 USD

Classification

Product TypeProcessed Food
Product FormBaked (freshly prepared, ambient packaged, or frozen)
Industry PositionProcessed Bakery Product

Market

Flatbread in Malaysia spans freshly prepared foodservice items and packaged retail products (ambient or frozen) supplied by domestic manufacturers and imports. Market access for imported flatbread is driven mainly by compliance with Malaysia’s Food Act 1983 and Food Regulations 1985, with import clearance managed at points of entry via the Ministry of Health’s FoSIM system. Products marketed as halal are subject to Malaysia’s Trade Descriptions (Halal-related) orders, and improper halal descriptions or markings can trigger enforcement action. Year-round availability is typical because supply is manufacturing- and logistics-driven rather than seasonal farming-driven.
Market RoleDomestic consumer market with significant local production and supplementary imports
Domestic RoleEveryday staple bakery/carbohydrate accompaniment across retail and foodservice channels
SeasonalityYear-round availability; supply is driven by manufacturing output and import logistics rather than harvest seasonality.

Specification

Physical Attributes
  • Uniform diameter/shape and controlled thickness for consistent heating and portioning
  • Softness/flexibility (low cracking) for wrap-style products
  • Low visible scorching/black spots beyond acceptable buyer limits
Compositional Metrics
  • Moisture control to manage mold risk in ambient products and freezer burn risk in frozen products
Packaging
  • Primary pack with clear storage instructions (ambient/chilled/frozen) and date marking
  • Moisture and oxygen management packaging to reduce staling and mold growth in ambient products
  • Frozen formats typically require packaging designed to limit freezer burn and physical breakage

Supply Chain

Value Chain
  • Ingredient sourcing (wheat flour, fats/oils, salt, improvers) → dough mixing → resting/proofing (as applicable) → sheeting/portioning → baking (oven or hot-plate) → cooling → (optional) blast freezing → packaging → distribution to retail/foodservice
Temperature
  • Ambient packaged flatbread quality and safety depend on controlling post-bake cooling and avoiding condensation in packs
  • Frozen flatbread requires maintained frozen temperatures through storage and transport to protect texture and shelf life
Atmosphere Control
  • Seal integrity and headspace management reduce staling and mold risk for ambient packaged products
Shelf Life
  • Ambient packaged flatbread is sensitive to mold growth and staling if packaging or storage conditions are inadequate
  • Frozen formats extend shelf life but are sensitive to freezer burn and thaw–refreeze damage
Freight IntensityMedium
Transport ModeMultimodal

Risks

Regulatory Compliance HighIf flatbread is marketed or labeled as halal without meeting Malaysia’s halal-related trade description requirements, it can trigger enforcement action, product withdrawal, and loss of access to key retail/foodservice channels.Do not use halal claims or halal markings unless supported by appropriate certification/recognition; implement a halal assurance system covering ingredients (including processing aids) and packaging/artwork approval.
Regulatory Compliance MediumNon-compliance with Malaysia’s Food Regulations 1985 (including labeling and applicable standards) can result in shipment detention, rejection, or corrective relabeling requirements at entry.Run a pre-shipment label and formulation compliance review against Food Regulations 1985, and align documents (invoice, packing list, product description) with FoSIM and customs declarations.
Food Safety MediumAmbient packaged flatbread is vulnerable to mold growth and quality deterioration if cooling, packaging integrity, or storage conditions are inadequate; frozen products are vulnerable to thaw–refreeze damage.Validate shelf-life with local distribution conditions, enforce post-bake cooling controls to prevent condensation, and apply cold-chain controls for frozen formats with temperature logging.
Logistics MediumPoint-of-entry delays or documentation gaps can increase quality losses (especially for chilled/frozen consignments) and raise demurrage/cold storage costs.Use an experienced Malaysia broker/agent registered in FoSIM, confirm any required supporting certificates (HC/CoA/licenses) before dispatch, and plan buffer time for risk-based inspection outcomes.
Sustainability
  • Packaging waste management for high-frequency, small-pack bakery products
  • Food waste risk from short shelf life when ambient packaged products face delays or inadequate storage
Standards
  • MeSTI (MOH Malaysia food safety assurance scheme)
  • HACCP
  • GMP
  • ISO 22000

FAQ

Do I need an import permit to bring packaged flatbread into Malaysia?Malaysia’s Ministry of Health states that food imports under the Food Act 1983 and its subsidiary regulations are generally not subject to an import permit. However, imports are cleared at the point of entry through the FoSIM system, and some food categories may still require additional supporting documents such as a health certificate, certificate of analysis, or a license depending on the product’s risk controls.
What are the key compliance rules for selling flatbread in Malaysia?Packaged flatbread must comply with Malaysia’s Food Regulations 1985, including applicable standards and labeling requirements, and is enforced under the Food Act 1983. If the product is marketed or described as halal, it must also comply with Malaysia’s halal-related trade description requirements—halal claims and markings should only be used when properly supported.
When is a halal certificate necessary for flatbread in Malaysia?A halal certificate (or recognised halal status) becomes necessary when you want to market or describe the product as halal in Malaysia. Malaysia’s trade description rules set requirements for halal claims, and halal status information can be checked through JAKIM’s halal directory resources.

Other Flatbread Country Markets for Supplier, Manufacturer, Export, and Price Comparison from Malaysia

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