Acecook Vietnam: 30 Years of Transformation Journey to Happiness with the Vietnamese People

An Ambitious Beginning After the Liberation of the South and national reunification, Ho Chi Minh City became a pioneer of innovation, experimenting with breakthrough socio-economic policies and comprehensive renewal efforts. In this context, Ho Chi Minh City opened its doors to welcome foreign businesses for investment and development. At that time, Acecook - a member of the Japanese Acecook Group - was one of the early enterprises to establish its first foundation in Vietnam in 1993 through a joint venture model. Stepping into a new and challenging market, Acecook brought the aspiration not only to bring instant noodles - one of Japan's representative modern culinary inventions - to Vietnam, but to serve the people with high-quality standard products. From Ho Chi Minh City as its "base" and starting point, Acecook expanded to 11 factories, 6 branches nationwide, and exported products to over 40 countries. This was not just a commercial success, but also a testament to the belief ...