Producers and exporters from Ecuador, Colombia, Guatemala, Honduras, the Dominican Republic, and Costa Rica, which together account for 60% of global banana production, have called for increased participation from all stakeholders to address the rising production costs of the fruit. They blame factors such as increased costs of essential inputs like fertilizers and cardboard, loss of production due to new maximum residue limits, and increased ocean freight costs. These factors are threatening the economic sustainability and competitiveness of the banana industry, they say. The industry employs over 808,000 families in Latin America and contributes significantly to the GDP of Ecuador.