Belarus: Sales of bottled rapeseed oil on the domestic market increased by 5.5 times in two years

Published Feb 14, 2023

Tridge summary

Sales of bottled rapeseed oil in the domestic market have surged, with a 5.5-fold increase over the past two years, according to Oleg Zhidkov, Chairman of the Belgospischeprom Concern. The company's social advertising campaign in 2021-2022 has contributed to this growth. In 2022, domestic sales of bottled rapeseed oil rose by 1.5 times compared to 2021 and 5.5 times compared to 2020. The Belgospischeprom concern supplied over 5,000 tons of the oil to the domestic market in the previous year. Crude rapeseed oil was also exported to China and EU countries, with Israel being the main buyer of the domestic rapeseed oil in PET bottles.

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Original content

Sales of bottled rapeseed oil on the domestic market increased by 5.5 times in two years. Oleg Zhidkov, Chairman of the Belgospischeprom Concern, spoke about this in an interview with BelTA. According to Oleg Zhidkov, today the work of the oil and fat industry is aimed at the maximum possible self-sufficiency of the republic with vegetable oil and finished products. In order to popularize rapeseed oil, the concern implemented a large-format social advertising project in 2021-2022, which has already brought certain results. "In 2022, the sale of bottled rapeseed oil on the domestic market increased by almost 1.5 times compared to the same period in 2021 and 5.5 times compared to 2020," he said. Over 12 months of the previous year, the enterprises that are part of the Belgospischeprom concern supplied more than 5 thousand ...

Source: Oilworld