The article highlights the upcoming season for Indian okra exports, with Manoj Barai from M.K. Exports aiming to expand into new markets and achieve a target of 700 tons this season. However, the high costs of airfreight remain a challenge, despite a decrease in passenger flights. Currently, the export is delayed due to existing stock of cheaper European okra in the market. Despite initial weak demand due to quality issues and high prices, Barai anticipates improved demand in October with the arrival of higher quality and lower priced okra. Additionally, the article addresses the concerns over escalating air freight rates, despite the resumption of passenger flights, and M.K. Exports' hope for reduced rates to facilitate continued business operations.