Nearly 90 percent of Italians reject imported fruits

The Macfrut 2021 exhibition and conference, the largest annual event of Italian domestic fruit, took place in Rimini, Emilia-Romagna, Italy. Already on the first day of the event, an interesting presentation was made by Coldiretti (the association of Italian agricultural associations). One of the positive statistics of the presentation entitled “2021: the black year of domestically produced fruits” is that with 1,300 euros per year, ie more than 450 thousand forints per year, vegetables and fruits drive the expenditures of Italian households for food purposes. The data in the introduction shows that Italians spend more on fruit than on meat, fish, pasta or cheese, FruitVeB reported. This is not surprising because, according to a Coldiretti survey, 8 out of 10 Italians consume some kind of vegetable or fruit at least once every day, and 40 percent of them consume it more than once. According to market research firm Nomisma in Bologna, Italians lead the EU rankings: annual fruit and ...