U.S. trade mission aims to unlock the Japanese potato market

Fresh Common Potato

Vegetables

Japan

United States

Published Jun 7, 2023

Tridge summary

USDA announced this week that Under Secretary for Trade and Foreign Agricultural Affairs Alexis Taylor will lead an agricultural trade mission to Japan next week, June 5-8. The delegation includes a wide representation of the U.S. agriculture sector, including representatives from the Idaho Potato Commission and agency leaders from potato-growing states.

Original content

Noting that Japan is the fourth-largest market for U.S. food and agricultural exports, Under Secretary Taylor said in a release, “As one of the world’s leading economies, Japan is an important market for U.S. food and agriculture exports. It is an incredible honor to lead this delegation as we work to expand our bilateral trade relationship even further.” “This trade mission couldn’t have come at a better time for the U.S. potato industry’s efforts to open the Japan market for U.S. fresh potatoes,” said National Potato Council VP of Trade Affairs Ted Tschirky, a potato grower from Pasco, Wash. “The industry has elevated the importance of opening this $150-250 million market with our partners in the Administration and Congress. This mission will be an opportunity to communicate directly with regulators and potential partners in Japan of the value that U.S. fresh potatoes can provide their consumers and businesses.” Japan is the second largest export market for U.S. potatoes (frozen ...

Source: Potatonewstoday