Netherlands: Pig for Tomorrow has become Pig of Yesterday

Published Jan 12, 2023

Tridge summary

The Dutch retail organization POV has announced the cancellation of the Pig for Tomorrow quality program for pork production, effective before Christmas. Established in 2015, the program aimed to exceed legal standards in sustainable pork production, with a focus on animal welfare, health, and the environment. However, with other quality marks like Beter Leven Keurmerk now dominating, POV believes the program no longer offers any additional value. Furthermore, the addition 'Sustainable Pork for Dutch retail' in Global Gap regulations, supporting the program, expired on January 1, 2023, removing the program's formal foundation and leading to its de facto cancellation.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Even before Christmas, POV informed the pig farmers that the Pig for Tomorrow quality program has been cancelled. Varken voor Morgen was set up in 2015 by the Dutch retail organization as a quality program that included above legal standards for the sustainable production of pork. Pig for Tomorrow in 2023 overtaken by other quality marks The program consists of the pillars animal welfare, animal health and the environment. In 2015 this was a very good initiative, but in 2023 the quality label has been overtaken by various other quality marks, in particular by the Beter Leven Keurmerk. This means that, according to the POV, the initiative as a quality label no longer has any added value. Regulation no longer exists The Add On 'Sustainable Pork for Dutch retail' in Global Gap has expired on January 1, 2023. ...

Source: NLvarkens