South African wine industry resilient, adopting tools to be more sustainable, competitive

Updated Jan 22, 2022
The industry has managed to reduce the uncontracted wine stock from 200-million litres at the end of 2020 to 60-million litres at end 2021, in part by allocating wine grapes to grape juice concentrate. This, along with a smaller wine grape crop, may relieve downward price pressure. Wine export volumes and value have also shown good growth in 2021, particularly in traditional markets such as the UK, while diversifying into the US, China and Africa. “While we commend our producers and cellars for their resilience and tenacity, without innovation we cannot move forward. The wine industry has a clear growth path towards 2025 in the Wine Industry Strategic Exercise, which will, in close collaboration with relevant government departments and other stakeholders, create an environment for recovery and growth,” says Vinpro MD Rico Basson. “The wine industry still faces harsh realities while recovering from the after-effects of Covid-19. Glass shortages, export and import challenges at Cape ...
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