Approximately 10% of the global egg supply and 0.3% of the world's poultry production come from quails, with the species accounting for 11.8% of the total poultry population. Despite its advantages, quail farming has seen slow and uneven growth over the past two decades, particularly in Ukraine. The industry, which is promising for small and medium-sized businesses, is well developed in East and Southeast Asian countries, with China being the largest producer. The article highlights the cooperative model used in these countries, where large companies contract small farmers to raise quails.