Durian prices in Vietnam have increased due to high demand and poor harvest caused by drought. The country's fruit exports, including durian, exceeded $3.4 billion from January to June, with durian making up 44% of the total. The country expects to reach $3.5 billion in durian exports this year, especially with the expected agreement with China for frozen durian export. However, the market faces competition from other South Asian and Southeast Asian countries, with Malaysia recently being allowed to export fresh durian to China.