Weekly Product Updates

W42: Melon and Watermelon

Fresh Watermelon
Market & Price Trends
Fresh Melon (Muskmelon)
Published Oct 26, 2023

In W42 in the melon and watermelon landscape, watermelon prices have decreased week-on-week (WoW) in the Brazilian market due to increased supply in producing regions such as Teixeira de Freitas (BA) and São Paulo. The slower start of the harvest in these areas, coupled with temperature fluctuations affecting demand, contributed to the decline. Watermelons from Bahia and São Paulo maintained excellent quality thanks to extended periods of high temperatures and localized rains. In contrast, watermelons from Goiás are of poorer quality due to the beginning of the rainy season. The price of large watermelons (>12 kg) in Uruana (GO) saw a significant 39.2% WoW decrease to USD 0.22 per kilogram (BRL 1.09/kg), while in São Paulo, the average price stood at USD 0.25/kg (BRL 1.23/kg). Wholesale prices also experienced a 5.7% WoW drop, closing at USD 0.55/kg (BRL 2.77/kg). The expectation for the following week is a continued decline in prices, given the anticipated increased harvest pace in São Paulo and Bahia.

Furthermore, the winter crop harvest in Rio Grande do Sul, Brazil, is progressing. Watermelon planting is increasing in the Metropolitan Region, with mid-season crops expected to rise by 30% compared to the previous year.

Producers in the La Yarada Los Palos district, Peru, are planning to export over 500 tons of watermelon to Chile, thanks to the Cucurbitaceae Project initiated by the Regional Government of Tacna. The project involves providing assistance and training to optimize harvesting practices and ensure fruit quality. It also offers support by supplying essential workers like truck drivers, cutters, stevedores, packers, and transporters.

Spain's watermelon imports have surged, with the 2022/23 campaign reaching 120.55 million kilos, a 344.2% increase compared to the 2013/14 campaign. The value of these imports amounted to USD 85.58 million (EUR 80.98 million), with an average price of USD 0.71/kg (EUR 0.67/kg), representing a significant increase of 462.36% over the past decade. Morocco emerged as the top supplier, accounting for 65.34% of Spain's watermelon imports during the last campaign, with a volume of 78.76 million kg and a total value of USD 55.46 million (EUR 52.48 million). Senegal followed as the second-largest supplier, providing 16.04% of the imported watermelons, while Mauritania ranked third with 10.48% of the total imports. France and Brazil also featured among the key suppliers, contributing to Spain's growing importation of watermelons.

Lastly, during W41, the wholesale prices for melons in Uzbekistan experienced a substantial surge, rising from USD 0.23 to USD 0.29/kg (UZS 2,800 to UZS 3,500/kg), a 25% increase week-on-week (WoW). This upward trend has been consistent over the past two weeks, with the average wholesale price for fresh melons in Uzbekistan climbing from USD 0.19 to USD 0.29/kg (UZS 2,300 to UZS 3,500/kg), representing a 1.5-fold increase. Furthermore, this surge in melon prices has resulted in a significant gap between current prices and those from the previous year, with prices being 2.7 times higher as of October 13, 2023, compared to the same period in 2022. 

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