The US beef industry is a major competitor to Australia globally and has identified Morocco as a target for trade missions, seeking to take advantage of growing food service and retail sectors in the country. Australia currently faces high import duties for beef and sheepmeat in Morocco, but a trade agreement could open up opportunities for the country's sheepmeat industry. However, exporters to South Korea face challenges during the Christmas period as consignments can be rejected if health certificates don't arrive before the container, highlighting the need for logistical adjustments during this time of year.