South Korean Beef Association promotes the beef consumption campaign to stabilize cattle prices

The National Korean Beef Association (Chairman Kim Sam-joo) announced that it is promoting a Korean beef consumption campaign to stabilize the wholesale price of Korean beef. The campaign to ‘Consume 1kg more Hanwoo from me’ is promoted with the intention of helping Hanwoo farmers themselves lead the consumption of Hanwoo meat and contribute to the stabilization of Hanwoo price. To participate, after purchasing Korean beef, put the purchase receipt on the beef, take a photo for authentication, and send the photo to the Korea Korean Beef Association's cell phone (010-7110-1053). The campaign period is from the 1st of next year to January 31 of next year, and on February 3, 2023, prizes such as a Korean beef gift set and a Lotteria Korean beef burger set exchange voucher will be presented through a lottery among campaign participants. Kim Sam-joo, head of the National Hanwoo ...