Chamyeou, first in the nation to receive prestigious certification for 13 consecutive years in the livestock product brand competition.

Published Jan 5, 2026

Tridge summary

[Nongsuchaksan Newspaper=Park Yong-hwan Reporter] The "Chamyeowoo" regional brand of Hanwoo beef from Jeollabuk-do Province has won the "2025 Livestock Products Brand Competition" award ceremony, organized by the Ministry of Agriculture, Food and Rural Affairs and hosted by the Nonghyup Economic Holdings, becoming the first in the nation to receive the Luxury Goods Certification for 13 consecutive years. Following its three consecutive "President's Awards" from 2010 to 2012, Chamyeowoo has now achieved the honor of receiving the "National Luxury Goods Certification" for 13 consecutive years from 2013 to 2025. Additionally, it has been selected as an excellent livestock product brand for 17 consecutive years by the Consumer Citizens' Association-led certification announcement. The certification for excellent livestock product brands, now in its 20th year since 2004, is evaluated by experts and consumers.

Original content

Thorough management by each city and county associations Reflecting the achievements of participating farms The 'Chamyeowoo' brand, a regional Hanwoo brand from Jeollabuk-do Province, won the prestigious 'National Brand Certification' for the 13th consecutive year at the 2025 Livestock Brand Competition Awards, which was hosted by the Ministry of Agriculture, Food and Rural Affairs and organized by the Nonghyup Economic & Finance Holdings. This marks the first time in the nation that a brand has achieved such a feat. Chamyeowoo has achieved the honor of winning the 'President's Award' for three consecutive years from 2010 to 2012, and now, from 2013 to 2025, it has won the 'National Brand Certification' for 13 consecutive years. Additionally, it has been selected as an excellent livestock product brand for 17 consecutive years at the certification announcement event organized by the consumer and citizen group. The certification of excellent livestock product brands, now in its ...

Source: Aflnews