The article highlights the significant increase in pepper prices in Vietnam, particularly in regions such as Ba Ria Vung Tau, Dak Lak, Dak Nong, Dong Nai, and Gia Lai, due to heightened global demand, especially from China. This surge has been influenced by speculative activities and the positive impact on the global pepper market. However, experts caution that these price increases may be unsustainable due to lower prices in Indian markets and stable prices in competitors like Brazil and Malaysia. The article also points out the uncertainties in the market due to misinformation and disruptions caused by the COVID-19 pandemic. The pepper market's future direction remains uncertain, with predictions suggesting a potential return to lower prices in the future.