Exports of Vietnamese tuna products to the Middle East region are growing rapidly.

Published 2025년 10월 3일

Tridge summary

Core tip: The Vietnamese tuna industry is focusing its market diversification strategy on the Middle East region. The latest data shows that in the first half of 2025, Vietnam's tuna exports to Middle Eastern and North African markets, including Egypt and Syria, have shown explosive growth, effectively offsetting the pressure brought by the shrinking market for traditional canned products and injecting strong momentum for the industry's transformation.

Original content

The Secretary-General of the Vietnam Association of Seafood Exporters and Producers (VASEP), Le Hang, revealed this trend at the 12th ANFACO World Tuna Congress in Vigo, Spain. She pointed out that in the context of slowing economic growth and ongoing pressure on the global supply chain, expanding into emerging markets has become a "must" rather than a "choice," and the strong performance of the Middle East market has proven the correctness of this strategy. 1. The Middle East market emerges as a standout, leading global export growth According to data released at the congress, in the first half of 2025, Vietnam's tuna exports to the Middle East region saw astonishing growth. Exports to Egypt surged by 110% compared to the same period last year, while exports to Syria increased by 132%. Additionally, exports to markets such as Israel and Lebanon also recorded strong double-digit growth. This growth rate far exceeds the modest 7% growth in the U.S. market, making the Middle East ...
Source: Foodmate

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