The article highlights the bread consumption trends in Russia, noting that classic wheat bread remains the most popular, with a demand 13 times higher than rye bread. There is a notable increase in the popularity of bran bread, sliced loaves, ciabatta, and baguettes compared to the previous year. Protein bread is the top choice in the low-calorie segment, and there is also a growing interest in hot dog and burger buns, pita bread, and lavash. Additionally, the article provides a cost breakdown for homemade bread, with bran bread costing 66 rubles, a sliced loaf 73 rubles, and ciabatta 109 rubles.