Russia and Kazakhstan are the leading producers of flax seeds, struggling to meet the escalating demand in Europe and China. The global market is experiencing a supply deficit of around 100 thousand tonnes due to increased demand, particularly from China, which is looking to double its current flaxseed market value of $1.5 billion to $3.1 billion by 2032. Despite geopolitical tensions, China's imports of flaxseed have hit record highs, making it the third most imported oilseed. Flaxseed oil, the seventh most imported vegetable oil, is becoming increasingly popular in China for its nutritional properties, with new brands entering the market to cater to the growing demand for healthy and diversified diet options.