Morocco: With a variety of blueberries, farmers seek to extend the early growing season

"The earliest of Planasa's low chill varieties, which is included in the portfolio that the company is marketing in different parts of the world, is demonstrating in Agadir that extra earlyness that characterizes it (Planasa Earliness), allowing farmers to market fruit from last week (week 50 for the reader), in a window of very high profitability, not only due to market price, but also due to ease of collection”. “Blue Manila is a selection that also stands out for its appearance (good size and resistant bloom), as well as for its sweet taste. For all this, it is currently one of the most demanded commercial varieties, especially by those farmers looking for earliness and yield. Another attribute that characterizes it is its excellent shelf life (Planasa Shelf-life), essential for export and subsequent marketing in the main European markets”. "Furthermore, in this same area of southern Morocco, Blue Maldiva (Plablue 1542), the extra-large caliber variety (Planasa Jumbo), has ...