The demand for high-quality potatoes in Ukraine has increased while the supply has decreased, leading to a rapid rise in prices, which are already several times higher than a year ago. The cost of potatoes in Ukraine is now on average 3.6 times higher than at the end of December 2022, with large producers unwilling to sell for less than 14-18 UAH/kg. Some farms are holding back sales of quality potatoes in anticipation of further price increases, with market participants predicting no weakening of trading activity in the near future.