Pedro Ochoa, a cattle rancher from Aluminé and a hemp grower from all of Neuquén, defines the current producer's paradox: "Being the owner of a herd

The confluence of the Quillén and Aluminé rivers, located in the town of Aluminé, in the province of Neuquén, is an area of great natural beauty and tourist attraction. There, Pedro Ochoa wove his dreams. Rooted in his roots, he still remembers the afternoon snack at his grandmother's house after school, when the milk and toast tempered the arduous and enjoyable farm task that awaited him. Pedro combines his life as a small producer, with training and active participation in the Neuquén Rural Society. He is convinced that divisions do not add up and that not everything is River-Boca or Ford-Chevrolet. His family established roots in the Aluminé area in 1893 and today, in the same place, he manages a cattle ranch of 120 cows, under a complete cycle model, from breeding to direct supply to local butcher shops. Through the practice of transhumance and family work, Pedro not only produces meat and forage but also leads a space for cultural revaluation through gaucho rope-making ...