South Africa mission to ‘meat’ appetite for British produce

Published Oct 10, 2024

Tridge summary

Six UK export businesses have participated in a five-day mission to South Africa to meet with leading importers and distributors of beef and pork. The mission, organized in partnership with the Department for Business and Trade (DBT), comes in the wake of a 50% increase in beef exports and a 34% increase in pig meat exports from the UK to South Africa in the first half of the year. The Association of Heads of Departments of Agriculture (AHDB) has identified South Africa as a potential market for growth in red meat exports.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Six UK export businesses joined our five-day mission to meet with leading importers and distributors of beef and pork in Johannesburg, Cape Town and Durban. It also included a reception at the Trade Commissioner’s residence in Johannesburg, coordinated in partnership with the Department for Business and Trade (DBT). In the first half of this year the UK shipped 2,772 tonnes of beef, worth £2.4 million, to South Africa – up 50% in volume and 27% in value on the year. In the same period 3,167 tonnes of pig meat, worth £5.4 million, were also exported – up 34% in volume and 52% in value on the year respectively. AHDB’s Prospects for UK agri-food exports has highlighted opportunities to grow the export of red meat into South Africa. Jonathan Eckley, AHDB Head of International Trade Development, said: "International trade development is one of the cornerstones of AHDB’s activities, working together with industry and government to expand red meat and dairy exports around the world. ...
Source: EuroMeat

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