The premise of marketing the brand "Kỳ Ninh fish sauce" on the international market

TS. Nguyễn Thị Thúy Hằng (University of Law) and the leaders of Hai Ninh Ward People’s Committee presided over the conference. The seminar was part of the scientific and technological project "Establishment, Management, and Development of the Ky Ninh Fish Sauce Certification Trademark" implemented by the University of Law. Previously, the project research team had also evaluated the potential for protecting the Ky Ninh Fish Sauce certification trademark in the Australian and New Zealand markets and found it feasible. This seminar aimed to create a scientific forum for managers, experts, scientists, businesses, and producers to exchange, discuss, and contribute opinions to perfect the Regulations on the Use of the "Ky Ninh Fish Sauce" Certification Trademark; the Explanation of the Nature and Unique Quality of the Product to Guide Exports to the Australian and New Zealand Markets. TS. Hồ Minh Thành (University of Law) presented on the topic: "Role and Function of the Usage ...