The whole of Europe could be flooded with this fruit; will the shops be full of it?

Published 2024년 11월 18일

Tridge summary

The article highlights the commencement of the strawberry harvest in Greece, with the first lots set for export and strong demand from European supermarket chains, especially Germans. Despite initial challenges due to high temperatures and drought, the season has recovered, and there has been an increase in the total area of strawberry cultivation in the Manolada region. However, the labor situation remains a concern, particularly with the onset of the olive harvest, which may attract workers away from strawberry fields. The season is expected to peak in March, April, and early May.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

The strawberry harvest has started in Greece - the first lots will be exported - said Antonis Arvanitakis, the owner of the Arvanitakis Fruits export company. According to Arvanitakis, demand from European supermarket chains, especially from Germans, is very strong this year. For the time being, Greek exporters can negotiate astronomical prices, as the available quantity is still extremely modest, but supermarkets are already willing to order even a single case, just to have it on the shelves. In Greece, the varieties that are picked in mid-November are Fortuna and Arwen, but there are also several varieties that are currently in trial operation and are already being picked, such as Marisma. When the season really starts, i.e. in the period before the Christmas season, Fortuna and Arwen will produce about 5 tons per hectare, reports FruitVeb. In Greece, the varieties that are picked in mid-November are Fortuna and Arwen, but there are also several varieties that are currently in ...
Source: Agronaplo

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