Vegetable protein from Dutch protein farmers: Wanted but unknown

Published Mar 1, 2023

Tridge summary

A recent study by DVJ-Insights for the Producers Organization Protein Farmers of the Netherlands has found a surge in consumer interest in food products containing proteins produced in the Netherlands over the past five years. The research, which was conducted as part of the Bean Deal initiative to boost the cultivation, processing, and consumption of nitrogen-fixing legumes, highlighted a need for increased awareness and availability of home-grown vegetable proteins, such as legumes and nuts. Despite the recognized benefits for local farmers and biodiversity, the study showed that these factors are not significant motivators for purchase. It called on supermarkets and other stakeholders to do more to promote the value and accessibility of Dutch-grown proteins, challenging the current global food system's dynamics.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Over the past five years, interest in foodstuffs containing protein produced in the Netherlands has risen sharply. However, the recognisability and value of vegetable proteins such as legumes and nuts, in contrast to meat and dairy products, is limited. Supermarkets and independent bodies are the appropriate parties to increase the awareness and availability of home-grown vegetable proteins. Homegrown protein These are the most important findings from the third consumer study Proteins from Home Soil, carried out by DVJ-Insights, on behalf of the Producers Organization Protein Farmers of the Netherlands. The study – conducted earlier in 2017 and in 2021 – monitors the awareness of and need for products with Dutch-produced protein. Support local farmers For consumers, the added value of products based on Dutch vegetable proteins mainly lies in supporting local farmers. A striking but explainable increase compared to 2017 and 2021. Henk Janknegt, chairman of the Producers ...

Source: AkkerbouwActueel