Vietnamese coffee has many export opportunities as China increases demand

Published May 17, 2022

Tridge summary

The article highlights the significant growth potential of the Chinese market for Vietnamese coffee, with imports reaching over 128.4 million USD in 2021 and expected to continue growing at a double-digit rate. The Chinese coffee market, with around 80 supplying countries, is becoming increasingly diverse. To succeed in this market, businesses must understand local market dynamics, invest in product improvement, and develop a comprehensive business strategy. This may include connecting with local enterprises, mass organizations, and embassies, and promoting innovation in product design, packaging, and quality to meet the demands of Chinese consumers.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Great import potential According to Mr. Do Xuan Hien, Chief of Office of the Vietnam Coffee-Cocoa Association, China's potential for importing Vietnamese coffee is still very large. To explain this statement, Mr. Hien analyzed: Coffee exports to China in 2018 reached over 109.5 million USD; in 2019 reached over 101.4 million USD; by 2020 to reach over 95.6 million USD; in 2021 reached over 128.4 million USD and the first 4 months of this year reached over 44.2 million USD. Notably, from 2018 until now, China has always been a major import market for Vietnam's coffee. "If in 2018, China is Vietnam's 12th largest coffee import market, in 2019 it has risen to 10th; 9th in 2020 and 8th in 2021", Mr. Hien said. According to the Trade Promotion Department (Ministry of Industry and Trade): as the country with the largest population in the world, China is a very potential market for many Vietnamese products, including beverages. Vietnamese tea and coffee hold an important position in ...

Source: Vinanet