Vietnamese fruit and vegetable businesses turn to US and EU markets

Published 2022년 3월 23일

Tridge summary

Vietnamese businesses are strategically pivoting their fruit and vegetable export strategies due to challenges in the Chinese market, driven by its stringent quality controls and strict COVID-19 measures. These challenges have prompted businesses like Vinamit and Vina T&T to explore new markets, with a focus on the United States and Europe, leveraging free trade agreements and competitive advantages to expand their reach. The Vietnam Fruit and Vegetable Association highlights a notable shift in export patterns, indicating a decline in exports to China and a surge in exports to the US, Korea, Japan, and Australia, signaling a positive trend for the industry's expansion into diverse global markets.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

In the context of fruit and vegetable exports to China facing difficulties, many Vietnamese businesses have started to change direction and look for new markets to replace, according to Tien Phong newspaper. Mr. Nguyen Lam Vien, General Director of Vinamit Joint Stock Company, said that China is still persistent with the goal of "Zero COVID", so it is becoming more and more strict in quality control, traceability, packaging ... causing many businesses to export Fruit and vegetable exports to this market are difficult. Vinamit has more than 20 years of experience in exporting to the Chinese market with careful preparation of planting areas, preliminary processing, packaging, processing..., but the strict disease control affects the progress. fulfillment of business orders. According to Mr. Vien, difficulties in the Chinese market are the driving force for businesses to diversify and exploit new markets, especially in the US and Europe. "From the beginning of the year until now, the ...

Source: Vietnambiz