South Korea: Pioneering the Southeast Asian market for Gokseong melon, a specialty product

Published May 28, 2023

Tridge summary

Gokseong County in South Korea is beginning full-scale exploration of the Southeast Asian market for its famous 'Gokseong Melon', starting with the first export to Hong Kong. The county, which has received Korea's first geographical indication for a melon crop, plans to expand its exports to Southeast Asia following the successful shipment of 6.4 tons of melons to Hong Kong. The county also plans to start large-scale shipment of cherries this year, having cultivated the crop for eight years, with a goal to become the nation's best cherry producer by 2026.

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Original content

(Gokseong = Yonhap News) Gokseong County, South Jeolla Province, announced on the 28th that it will begin full-scale exploration of the Southeast Asian market for 'Gokseong Melon', starting with the first export to Hong Kong. About 6.4 tons of melons were exported to Hong Kong on the 26th by Gokseong Nonghyup Agricultural Cooperative Distribution Center and Greenville, an agricultural export company. In Gokseong-gun, which obtained geographical indication for the first time in Korea as a melon crop in November last year, 324 farms and about 135 ha of farmland are cultivating melons. Gokseong-gun produces melons with uniform taste and unchanging quality every year through planned production, joint selection, and completion of customized technical training. Starting with exports to Hong Kong this year, the military plans to expand its overseas exports to the Southeast Asian market. Gokseong-gun, full-fledged shipment of 2023 cherries (Gokseong = Yonhap News) On the 28th, ...

Source: Yna