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South Korea, Haenam sweet potatoes to be cultivated as a regional specialized cluster

Published Aug 4, 2021

Tridge summary

(Haenam = Yonhap News) Reporter Jo Geun-young = Jeollanam-do Haenam Sweet Potatoes will be nurtured as a regional-specialized cluster linked with front and rear industries. Haenam-gun announced on the 4th that it would create a regional specialized industrial cluster in which primary, secondary, and tertiary industries such as sweet potato production, manufacturing and processing, and experience and tourism are convergence after being selected for a contest to create a rural convergence industrial district organized by the Ministry of Agriculture, Food and Rural Affairs. This project will invest 3 billion won by 2024 to support the establishment of low-temperature storage and processing facilities for sweet potatoes, joint brand development, product marketing, and development of experience/tourism programs. Haenam is the largest sweet potato main production complex producing 34,000 tons of sweet potatoes per year on 600 farms and 1,964ha cultivation area, accounting for 56% of the cultivated area in Jeollanam-do. The sales of manufacturing and processing companies that produce dried sweet potato and sweet potato bread are also growing steadily, reaching 15.5 billion won annually. Haenam sweet potato, grown in the loess soil containing a large amount of germanium, in the wind, has a high sugar content, contains a lot of dietary fiber and minerals, and is registered as Geographically Indicated Agricultural Product No.

Original content

Through this cluster creation project, it plans to expand the low-temperature storage facility for sweet potatoes in Bangchuk-ri, Hwasan-myeon, the main production area of sweet potatoes, and improve the distribution infrastructure in the production area to adjust the shipping time and build processing facilities to produce semi-processed products. In particular, it is expected to create new added value by processing giant sweet potatoes, which have a lower price and preference than special products, into sweet potato cubes, etc. and supplying them to food companies. The software sector will also be expanded to strengthen the capabilities of local processing companies, develop products, and develop experience programs. It plans to target consumers by developing differentiated new products through market research. It plans to run a variety of programs related to sweet potatoes that can attract staying-type tourists, breaking away from the existing experiential activities focused on ...
Source: Yna
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