Vietnam: Lychee and dragon fruit enter Thailand's $2.6 billion market

Published 2022년 6월 19일

Tridge summary

A Vietnamese business is planning to export grade 1 lychees to Thailand in time for the 'Vietnamese lychee' week at the Central Group retail system, starting June 23. This is part of a larger strategy to capitalize on the Thai market's potential, which has important opportunities for Vietnamese fruit exports despite the challenges of low market penetration and quality concerns in the past. Thailand's demand for fresh fruits and vegetables is substantial, with import turnover reaching $2.6 billion in 2020. Despite a decrease in vegetable exports from Vietnam to Thailand in 2021 due to Covid-19, the controlled spread of the epidemic is seen as a chance for Vietnam to increase its fruit exports to this market.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

On June 19, a representative of the Vietnam Fruit and Vegetables Association said that a member business is promoting the delivery of grade 1 lychees to Thailand to prepare for the "Vietnamese lychee" week at the Central Group retail system. of Thailand, starting from June 23. "Recently, a number of fruit exporters have surveyed the Thai market and realized that the market opportunity is very large. Although Vietnamese fruits have been sold in Thailand, most of them go to the low-priced market segment. low quality, poor preservation technology, so the products are not fresh and delicious. Although Thailand also has lychee fruit, it is not the time to harvest, so Vietnamese lychee has many opportunities" - representative of the Vegetable Association Vietnamese results. According to the Trade Promotion Department (Ministry of Industry and Trade), Thailand's import demand for fresh fruits and vegetables is very large with import turnover reaching $2.6 billion in 2020. Meanwhile, ...

Source: CafeF