The Brazilian rice and bean market is experiencing a slowdown in sales, especially among low-income families, leading to a decrease in purchases by up to 40% in some regions. This decline is causing concern for retailers and industry analysts, with the industry facing pressure to lower prices. The shift in spending behavior is partly due to the increase in online betting, with approximately 25% of Bolsa Família beneficiaries participating in bets. Despite these challenges, the agricultural sector is expected to see growth with the 2024/25 rice harvest, with national production forecasted to increase to 12.5 million tons. Additionally, Brazil's rice market is expanding internationally, finding popularity in Mercosur countries, Central America, Africa, and Mexico. Beans also have a positive production outlook, despite concerns about potential harm to the harvest in São Paulo due to rain.