Fitó Seeds leads the development of pepper varieties in Iberia with solutions tailored to the farmer.

Published Aug 27, 2025

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Semillas Fitó establishes itself as a benchmark in the cultivation of peppers in the Iberian Peninsula thanks to a model of

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Semillas Fitó establishes itself as a benchmark in the cultivation of peppers in the Iberian Peninsula thanks to a varietal development model deeply rooted in the knowledge of the territory, according to the company in a press release. Working closely with local producers, innovation applied to resistances and efficiency, and a firm commitment to sustainability mark the path of a company that leads the sector from proximity and continuous improvement. "What consolidates us as leaders is the development of varieties adapted to each reference area and always hand in hand with the producers, with close monitoring that combines agronomic knowledge and real understanding of the challenges of the land," explains María José Berruezo, Crop Specialist for peppers at Semillas Fitó. Innovation with purpose: from the laboratory to the field Fitó's pepper catalog is not the result of chance. In its improvement station in the Campo de Cartagena, one of the most representative areas of ...
Source: Agrodiario

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