With climate conditions and changes in the market structure affecting agricultural production, the shift towards alternative products with high added value and export potential in Mersin has gained momentum. In this context, the first step has been taken for the 'Çukurova Flora' Ornamental Plant Cultivation UR-GE Project, which will be implemented in collaboration with the Mersin Chamber of Commerce and Industry (MERCHA), the Tarsus Chamber of Commerce and Industry, and Mersin Agropark.