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Flatbread Thailand Market Overview 2026

Raw Materials
Cow Milk, Cow Milk Butter, Milk Powder, Olive Oil, +3
HS Code
190590
Last Updated
2026-05-16
Key takeaways for search and sourcing teams
  • Thailand Flatbread market intelligence page includes 0 premium suppliers & manufacturers.
  • 5 sampled export transactions for Thailand are summarized.
  • 4 export partner companies (including manufacturers) and 2 import partner companies are mapped for Flatbread in Thailand.
  • Wholesale sample entries: 0; farmgate sample entries: 0.
  • 5 export partner countries and 5 import partner countries are ranked.
  • Latest reference year in this page dataset is 2024.
  • Page data last updated on 2026-05-16.

Flatbread Export Supplier & Manufacturer Intelligence, Price Trends, and Trade Flows in Thailand

4 export partner companies are tracked for Flatbread in Thailand. Use Supply Chain Intelligence company profiles and analytics to validate exporter coverage, partner quality, and route priorities.
Explore Flatbread export intelligence in Thailand, including 5 sampled supplier transactions, monthly unit-price ranges, and partner-country trade flow patterns for HS Code 190590.
Scatter points are sampled from 100.0% of the full transaction dataset.

Sample Export Supplier & Manufacturer Transaction Records for Flatbread in Thailand

5 sampled Flatbread transactions in Thailand include date, origin, and partner-country context to benchmark export prices and supplier trading patterns.
Flatbread sampled transaction unit prices by date in Thailand: 2026-01-20: 1.75 USD / kg, 2026-01-20: 1.62 USD / kg, 2026-01-17: 2.50 USD / kg, 2026-01-06: 1.68 USD / kg, 2026-01-06: 3.03 USD / kg.
DateReported ProductUnit PriceExporterImporter 
2026-01-20ROT* **** **** *** ******* **** **1.75 USD / kg (Thailand) (United States)
2026-01-20ROT* **** **** *** ******* **** **1.62 USD / kg (Thailand) (United States)
2026-01-17ROT* **** **** *** ***** ****** ******* ** * *********** ********* ** ***** ******* *** *****2.50 USD / kg (Thailand) (United States)
2026-01-06ROT* **** **** *** ******* **** **1.68 USD / kg (Thailand) (United States)
2026-01-06ROT* **** **** *** ******* **** **3.03 USD / kg (Thailand) (United States)

Top Flatbread Export Suppliers, Manufacturers, and Companies in Thailand

Review leading exporter profiles and benchmark them against 4 total export partner companies tracked for Flatbread in Thailand. Use Supply Chain Intelligence company profiles and analytics to shortlist sourcing and export partners faster.
(Thailand)
Latest Export Transaction: 2026-04-16
Employee Size: 11 - 50 Employees
Sales Revenue: USD 5M - 10M
Industries: Food Services And Drinking PlacesOthersFood Manufacturing
Value Chain Roles: Distribution / WholesaleOthersFood Manufacturing
(Thailand)
Latest Export Transaction: 2026-04-16
Employee Size: Over 1000 Employees
Sales Revenue: USD Over 1B
Industries: Food Services And Drinking PlacesBeverage ManufacturingFishing AquacultureFood PackagingFood Manufacturing
Value Chain Roles: Distribution / WholesaleFarming / Production / Processing / PackingFood Manufacturing
(Thailand)
Latest Export Transaction: 2026-04-16
Industries: Others
Value Chain Roles: Distribution / Wholesale
(Thailand)
Latest Export Transaction: 2026-04-16
Industries: Others
Value Chain Roles: Distribution / Wholesale
Thailand Export Partner Coverage
4 companies
Total export partner company count is a core signal of Thailand export network depth for Flatbread.
Exporters and importers can open Supply Chain Intelligence company profiles and analytics to assess Flatbread partner concentration, capacity signals, and trade relevance in Thailand.

Annual Export Value, Volume, and Supplier Market Size for Flatbread in Thailand (HS Code 190590)

Analyze 2 years of Flatbread export volume and value in Thailand to evaluate supplier market growth, seasonality, and trade volatility.
YearVolumeValue
202367,632,578280,316,913 USD
202264,338,815251,063,399 USD

Top Destination Markets for Flatbread Exports from Thailand (HS Code 190590) in 2024

For 2024, compare export volume and value across the top 5 destination countries for Flatbread exports from Thailand.
RankCountryVolumeValue
1United States6,568,548.61657,426,473.04 USD
2Australia8,209,830.20436,836,906.18 USD
3China3,386,609.01230,968,025.95 USD
4Laos8,321,51725,657,621.45 USD
5Myanmar [Burma]8,330,94425,347,786.95 USD

Flatbread Import Buyer Intelligence and Price Signals in Thailand: Buyers, Demand, and Trade Partners

2 import partner companies are tracked for Flatbread in Thailand. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to analyze buyer demand, partner density, and downstream channels.
Scatter points are sampled from 73.0% of the full transaction dataset.

Sample Import Transaction and Price Records for Flatbread in Thailand

5 sampled Flatbread import transactions in Thailand provide date, origin, and trade-country context to benchmark price levels and demand-side trading patterns.
Flatbread sampled import transaction unit prices by date in Thailand: 2026-01-16: 2.17 USD / kg, 2026-01-16: 2.47 USD / kg, 2025-12-11: 2.16 USD / kg, 2025-12-11: 2.44 USD / kg, 2025-12-11: 2.49 USD / kg.
DateReported ProductUnit PriceExporterImporterOrigin 
2026-01-16OTH******** ******* ************************** **** ***** ******* *** **2.17 USD / kg (-) (-)-
2026-01-16OTH******** ******* ************************** ****** **** *** ***2.47 USD / kg (-) (-)-
2025-12-11OTH** ***** ******* ******** ******* ****** **** ***** ******* * ** **2.16 USD / kg (-) (-)-
2025-12-11OTH** ***** ******* ******** ******* ****** ****** **** *** ***2.44 USD / kg (-) (-)-
2025-12-11OTH** ***** ******* ******** ******* ****** **** ******* *** ***2.49 USD / kg (-) (-)-

Top Flatbread Buyers, Importers, and Demand Partners in Thailand

Review leading buyer profiles and compare them with 2 total import partner companies tracked for Flatbread in Thailand. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to evaluate demand-side partner fit.
(Thailand)
Latest Import Transaction: 2026-04-16
Employee Size: 101 - 500 Employees
Sales Revenue: USD 10M - 50M
Industries: Food ManufacturingFood Services And Drinking PlacesBeverage Manufacturing
Value Chain Roles: Distribution / WholesaleFood ManufacturingRetail
(Thailand)
Latest Import Transaction: 2026-04-16
Employee Size: Over 1000 Employees
Sales Revenue: USD Over 1B
Industries: Food PackagingFood WholesalersOthersFood Manufacturing
Value Chain Roles: Food ManufacturingTradeDistribution / Wholesale
Thailand Import Partner Coverage
2 companies
Import partner company count highlights demand-side visibility for Flatbread in Thailand.
Use Supply Chain Intelligence analytics and company profiles to identify active Flatbread importers, distributors, and buyer networks in Thailand.

Annual Import Value, Volume, and Demand Size for Flatbread in Thailand (HS Code 190590)

Track 3 years of Flatbread import volume and value in Thailand to assess demand growth and market momentum.
YearVolumeValue
202427,154,246135,641,192 USD
202324,697,021133,397,423 USD
202222,447,019115,159,072 USD

Top Origin Supplier Countries Supplying Flatbread to Thailand (HS Code 190590) in 2024

For 2024, compare import volume and value across the top 5 origin supplier countries supplying Flatbread to Thailand.
RankCountryVolumeValue
1Malaysia7,545,394.19462,597,301.09 USD
2China7,480,304.53121,965,383.47 USD
3Vietnam5,470,744.99515,784,874.87 USD
4Indonesia1,915,115.1437,510,511.02 USD
5Japan1,192,5847,493,137.98 USD

Classification

Product TypeProcessed Food
Product FormPackaged
Industry PositionConsumer Packaged Food (Bakery)

Market

Flatbread in Thailand is primarily a processed bakery product sold as tortillas/wraps and other ready-to-use flatbreads through modern trade and online grocery channels, with local manufacturing present. Modern retail demand for convenience and multi-channel shopping supports packaged bakery formats. Retail listings show branded wraps produced in Thailand and marketed with attributes such as wholegrain, fiber/protein positioning, resealable packaging, and Halal positioning. Market access and continuity risk are driven more by regulatory labeling compliance and shelf-life/logistics discipline than by agricultural seasonality.
Market RoleDomestic producer and consumer market with niche imports
Domestic RolePackaged bakery/flatbread item positioned for home meal solutions and modern retail convenience purchasing
Market GrowthNot Mentioned
SeasonalityYear-round manufacturing and retail availability for packaged flatbread products.

Specification

Primary VarietyWheat flour tortilla/wrap-style flatbread
Secondary Variety
  • Wholegrain/multi-grain wraps
Physical Attributes
  • Soft, flexible flatbread format intended for folding/wrapping
  • Consistency and pliability are key usability attributes for wraps
Compositional Metrics
  • Wholegrain/multi-grain positioning used as a differentiator in retail offerings
Packaging
  • Resealable retail packs positioned to maintain freshness after opening
  • Retail pack sizes commonly sold as multiple wraps per pack

Supply Chain

Value Chain
  • Ingredient sourcing (wheat flour, oils/fats, salt, leavening/emulsifiers as applicable) → dough mixing → resting/proofing (as applicable) → dividing/rounding → sheeting/pressing → baking on hot plate/oven → cooling → packing (resealable packs) → ambient distribution via modern trade
Temperature
  • Typically distributed as ambient packaged bakery; temperature abuse increases drying/mold risk after opening
Atmosphere Control
  • Packaging seal integrity and moisture management are key to preserving softness and limiting spoilage
Shelf Life
  • Freshness is influenced by formulation (e.g., preservatives/emulsifiers) and packaging; resealable packs are marketed to maintain freshness longer after opening
Freight IntensityMedium
Transport ModeSea

Risks

Regulatory Compliance HighNon-compliant labeling/food-category compliance for packaged bread/flatbread can block entry or disrupt sales in Thailand (e.g., detention, relabeling, withdrawal), as bread is explicitly included under Thai FDA food categorization as a 'food with labeling requirements'.Confirm the product’s Thai FDA category and complete a pre-market label review aligned to applicable MOPH/Thai FDA requirements; maintain an importer checklist and product dossier (ingredients, specs, intended use).
Logistics MediumPackaged flatbread quality is sensitive to distribution conditions (seal integrity, moisture loss, staling/mold) and, for imported SKUs, to freight-rate volatility due to a bulky-to-value profile.Use robust primary packaging (resealable where appropriate), manage inventory turns, and pre-qualify carriers/lanes; consider local co-manufacturing for high-volume SKUs if import costs/lead times become unstable.
Input Costs MediumWheat flour is a core input for most flatbreads; input-cost volatility and import-supply dynamics can pressure margins and retail pricing in Thailand.Use indexed flour contracts where feasible, maintain multi-origin flour sourcing options, and design pack/grammage strategies to manage price-point sensitivity.
Sustainability
  • Wheat-input exposure: flatbread relies on wheat flour, and Thailand is a significant wheat-importing market (input-cost volatility can affect pricing and availability)

FAQ

Can packaged flatbread be sold in Thailand without paying attention to labeling rules?No. Thailand’s Food and Drug Administration (Ministry of Public Health) categorizes bread as a food with labeling requirements, so packaged flatbread/bread products need labeling compliance to avoid detention, relabeling, or withdrawal.
Where can consumers buy packaged flatbread in Thailand?Packaged flatbread such as tortilla-style wraps is sold through modern trade retailers and their online grocery channels; for example, Mission Wraps are listed on Lotus’s online store with Thailand shown as the country of origin.
Is Halal relevant for flatbread products in Thailand?Yes. Some packaged flatbread products in Thailand are marketed as Halal, and Thailand has a Halal product information/checking portal associated with the Central Islamic Council of Thailand (CICOT).

Other Flatbread Country Markets for Supplier, Manufacturer, Export, and Price Comparison from Thailand

Compare Flatbread supplier coverage, trade flows, and price benchmarks across countries related to Thailand.

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